A Path to Wholeness Website

I led the creative direction and execution of a website for a new wellness center based in the Pacific Northwest. The project focused on building a cohesive brand identity rooted in nature, serenity, and renewal. I curated a visual language that combined lush photography of the surrounding landscapes with purposeful typography, helping to establish a strong and memorable digital branding presence.

To elevate the user experience, I integrated responsive design principles to ensure the site performed beautifully across devices. The inclusion of motion design elements—subtle animations and interactive media—added a layer of engagement that draws the user in and reinforces the brand’s calming energy. Every element was crafted with intention, telling a story that aligns with the client’s vision through rich visual storytelling.

This project was truly a labor of love. From shaping the content strategy to collaborating closely with the client, it was rewarding to help bring her mission to life. I’m excited to see how this platform supports the growth of her business and connects her with a wider wellness community!